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The Advantages of Using Video Advertising

The Advantages of Using Video Advertising

When it comes to choosing the best way to advertise to potential clients, marketers are often left with a bit of a problem. Over the past five years, the way the average consumer takes in online content has changed dramatically. With the introduction of faster...

Employee Spotlight: Kevin Ard

Employee Spotlight: Kevin Ard

Bringing his amazing skills to the Riverworks team for a little under four years now, Kevin is our fearless development team leader. Combining a unique set of skill with an A+ personality, Kevin has been a pivotal part of the continued success of Riverworks and has...

The 5 Steps to Follow for a Successful Logo

The 5 Steps to Follow for a Successful Logo

When it comes to branding, a quality logo is one of the most important aspects of a brand’s identity. At Riverworks Marketing, we have worked with numerous businesses to develop logos that not only catch the eye of potential consumers but also work to capture the...

Why SEO is Important For Your Business Pt. 2

Why SEO is Important For Your Business Pt. 2

Major search engines are placing more emphasis on online reviews as a way to provide their users with businesses and products that not only match what they have searched for, but that have been vetted by other customers. Maintaining a strong review presence online is no longer a neat addition to a website, it is a necessity.